M.IQ — Margin is engineered, not discovered.
M.IQ (Manufacturing Intelligence) is Gemixx’s operator-backed consulting practice for brands manufacturing in India — strategy, costing, vendor development, quality, compliance, and scale. Brands that sustain margin across growth stages made deliberate cost decisions at every layer — raw material through freight routing to retail pricing. Those that don't get trapped in a structure that punishes scale.

Every layer is a decision, or a leak.
Margin is not something you find at the end of a P&L. It is built — material by material, process by process, route by route. The brands that hold margin as they grow engineered it deliberately at each layer. The ones that didn't are locked into a cost structure that gets worse, not better, as volume rises.
Because we own the factories, we know where cost actually sits: in the alloy spec, the finishing step, the packaging over-engineering, the freight lane no one questioned. We model it from the inside, not from a vendor quote.
Start a conversationIndia's duty landscape is an opportunity most brands leave on the table.
India's FTA landscape — CEPA with the UAE, ECTA with Australia, and agreements in progress with the UK and EU — creates real duty-optimization opportunities. GST input-credit structures and customs-duty planning for import-heavy manufacturing are routinely underutilized.
Our edge is operator intelligence. Gemixx Exports has run a multi-city factory network in India since 1982 — brass and copper in Moradabad, ceramics in Khurja, glass in Firozabad, carved wood in Saharanpur, with quality control and packaging in Noida, coordinated from our New Delhi HQ. M.IQ is backed by the operational intelligence of actually running those factories behind demanding global brands. We are operators, not consultants.
The work, in specifics.
Every engagement in this domain is grounded in the same operational reality we manage on our own floors. Here is what we track and address for you.
- Full COGS breakdown — material, labor, overhead, packaging, freight, duty
- India vs China vs alternate-market cost benchmarking
- Landed-cost modeling from factory gate to retail shelf
- FTA utilization — India-UAE CEPA, India-Australia ECTA
- GST input-credit architecture and customs-duty optimization
- Pricing architecture by channel — GT, MT, D2C, export
- Cost-reduction programs — value engineering and spec rationalization

The other six intelligence areas.
Manufacturing intelligence is one connected system. This domain works alongside the rest — explore where it leads next.
Manufacturing Strategy & India Entry
Where to make it, what to own, and how to enter — the decisions that shape every cost and quality outcome after.
Explore this domainVendor Qualification & Development
Build a durable, scalable vendor ecosystem — not a vendor list you firefight around.
Explore this domainQuality Management Systems
QC infrastructure designed from the inside out, before a retailer rejection forces it.
Explore this domainRegulatory Navigation & Compliance
BIS, FSSAI, CDSCO, EPR and state licensing, sequenced so certifications become an advantage, not a delay.
Explore this domainOperational Excellence & Scale
Scaling systems that let volume grow without fracturing quality, margin or vendor relationships.
Explore this domainCommercialization Readiness
Channel-ready packaging, compliance and launch sequencing so a great product is actually ready to sell.
Explore this domain
Bring us the decision you're weighing.
We respond within 24 hours with concrete, operator-grounded next steps — not a proposal deck. Reach us at forks@gemixx.com or +1 201 201 0070.